The Challenger is a prestigious business case competition for Thai undergraduate students held by Thammasat University undergraduates under BBA International Program. In the competition, participants are to be given a case based on a real company to analyze, solve, and present to the judges under time constraints. The business case given is based on real companies and is designed to everyone in every level. The Challenger also encourages students to improve business research skills, develop professional skills, and solve real-world business problems.